Top 5 Social Apps Performance in Tunisia, Q3 2023

During the third quarter of 2023, the top 5 social apps in Tunisia displayed varied performance metrics, including downloads, revenue, and active users, as reported by Sensor Tower. Here is a detailed look into each app’s performance.

Facebook Lite saw a noteworthy increase in weekly revenue, beginning modestly at $19 in the week of June 26 and peaking at $300 in the week of August 7. Downloads remained relatively stable, fluctuating between approximately 61K and 79K weekly. The app maintained a robust user base, with weekly active users rising from around 5.9M to 6.2M by the end of the quarter.

TikTok experienced a consistent weekly revenue, averaging around $2K, peaking at $2.3K in the week of July 3. Weekly downloads varied, with a high of 83.8K in the week of August 21 and a low of 58.5K in the week of July 24. Active users slightly declined from about 2M to 1.98M over the quarter.

Instagram showed a significant revenue increase, starting at $1 in late June and reaching $874 by the end of September. Downloads fluctuated between 43K and 61K weekly. The app’s active user base remained relatively stable, hovering around 2M throughout the quarter.

Threads, launched in late June 2023, quickly gained traction with 141K downloads in its first week. However, downloads declined to around 10K by the end of September. Active users also showed a decreasing trend initially but stabilized around 100K by the end of the quarter.

ProCall exhibited a steady growth in downloads, peaking at 24.5K in the week of August 14. Active users increased significantly from 1.5K in late June to 44.7K by the end of September, indicating growing user engagement.

These insights, provided by Sensor Tower, highlight the dynamic landscape of social apps in Tunisia. For more detailed analytics and trends, visit Sensor Tower’s official platform.